Here is an interesting question posed by Michael Stonebreaker:
Now suppose that instead of hiring a business intelligence person you hired a data scientist instead. He will build a predictive model of what will sell. So ask yourself, would you rather have a predictive model or a big table that told you what you sold?
So what I think is going to happen is that over the next decade or so data scientists are going to replace business analysts.
source: Stonebreaker (2015)
I don’t think this is intentionally controversial. Instead, I think that it is a challenge to really think about the best way to communicate information to stakeholders. Does your manager want a table of data, or do they want to know what it means?